Enthusiasm
is Contagious
“The single biggest problem in communication is the illusion that it has
taken place.”
~ George Bernard Shaw, Playwright
Throughout the normal work day, we
interact with a great deal of people, but how effective are our communication
skills? It takes honest communication with customers to build good
relationships that will help make your brand standout. Within a few seconds of
hearing your phone voice, customers and clients can pick up on your level of
truthfulness and warmth that’s either welcoming or off-putting. Train yourself
and your employees to maintain a positive attitude and improve your
communication with customers.
A key factor in demonstrating a
passion for communication with customers is to put a face with the name. Most
of us email customers regularly which can create a very effective method of
communication, but is always impersonal. A simple and easy way to make
customers feel more comfortable is to add your professional social media
accounts in your email signature. In this way customers can access the links
and see images of you and get a better feel of who they are communicating with.
With the internet and social media
so popular, being recognizable to customers has never been more important. Of
course, it’s increasingly important to be careful of what you post and utilize
appropriate images in all cases.
We have all had bad customer
service experiences, but taking the time and patience to put a name with a face
and creating an interest level with your clients can make a very positive difference
in your company.
Chairman/CEO
Vistage Florida
better leaders ● decisions ● results
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